{"id":3664,"date":"2020-10-31T22:09:03","date_gmt":"2020-10-31T22:09:03","guid":{"rendered":"http:\/\/financialliteracyforstudentathletes.com\/?p=3664"},"modified":"2020-10-31T22:43:56","modified_gmt":"2020-10-31T22:43:56","slug":"the-fair-pay-to-play-act-has-been-signed-now-the-ncaa-must-address-a-question-to-which-its-never-had-a-good-answer","status":"publish","type":"post","link":"https:\/\/financialliteracyforstudentathletes.com\/?p=3664","title":{"rendered":"The Fair Pay to Play Act Has Been Signed. Now the NCAA Must Address a Question to Which It\u2019s Never Had a Good Answer."},"content":{"rendered":"\n

<\/h1>\n\n\n\n

California\u2019s new bill presents a unique legal threat to an organization that\u2019s long clung to an outdated model of amateurism. It also exposes the flaws in each argument made by those desperate to prevent this from starting a movement.By Rodger Sherman<\/a>  Oct 1, 2019, 8:38am EDT<\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n

California Governor Gavin Newsom signed a bill that could hasten the end of the college sports amateurism model. SB 206, more commonly known as the Fair Pay to Play Act, was unanimously passed by the state\u2019s assembly (73-0, with six no votes recorded) and senate (39-0, with one no vote recorded) in mid-September. Newsom announced Monday that he signed it into law on The Shop<\/em>, LeBron James\u2019s television show, a precedent I would like to be upheld in all future signings of state legislation:<\/p>\n\n\n\n

The bill\u2019s premise is straightforward. Beginning in January 2023, it is set to give student-athletes at colleges and universities in California the right to negotiate deals with third parties over the commercial use of their names, images, and likenesses (NIL). The NCAA has previously faced lawsuits over the usage of names, images, and likenesses, most notably in the O\u2019Bannon v. NCAA <\/em>case that prompted the organization to stop licensing EA Sports\u2019 college-sports video game series. Yet this bill comes at the NCAA from the state level, using a legislative tactic the association hasn\u2019t yet encountered.<\/p>\n","protected":false},"excerpt":{"rendered":"

California\u2019s new bill presents a unique legal threat to an organization that\u2019s long clung to an outdated model of amateurism. It also exposes the flaws in each argument […]<\/p>\n","protected":false},"author":2,"featured_media":3684,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[83],"tags":[],"class_list":["post-3664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fair-pay-to-play-act"],"yoast_head":"\nThe Fair Pay to Play Act Has Been Signed. 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